On Thursday evening, amid swirling speculation about a shooting at Brown University, the network's Kaitlan Collins used social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
While CNN is certainly not a flawless news source, her words rang true for a lot of people. It stands as one of the outlets where one can locate reality-based and mostly dependable reporting – particularly during fast-moving events such as the one developing close to a New Hampshire storage facility.
A Precarious Position During a Business Tug-of-War
However CNN, now middle-aged, finds itself in a uncertain state as two massive media corporations vie for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the future of CNN has been drawn into a high-risk game of mergers and acquisitions, rather than as a question of what benefits the news-consuming public.
“This represents another instance of the fundamental flaws with origins in many years of regulatory actions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The debate about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a broader point.
“It gets presented as a financial tale with key players as the main characters, but there is scant discussion of the common good,” Pickard said.
The Complicating Factor: Donald Trump
The network's predicament is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his primary “fake news” antagonist.
Recall the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is one reason why he seems to favor Paramount Skydance, which has made a hostile bid.
There is a basis to like that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Future of Continued Instability
Notably, if Netflix wins, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That structure could pave the way for CNN for a future sale. There is no finish line.
If you ask Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be detrimental to the country, and both should be contested by regulators,” Wu recently wrote.
The Core Challenge and a Path Forward
No matter the outcome regarding CNN, the underlying crisis persists.
“Our current system is a highly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Policy decisions – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Change is very unlikely now, but that should not imply it will not happen in the future.
Initiatives that support independent news organizations, bolster local journalism, fund public media, and prohibit the accumulation of media power in a handful of hands are within reach – they are essential for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN cannot be pieces in the most recent corporate chess match.